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Adding the Facebook pixel to your site

Blog post1 min readUpdated Feb 24, 2025View source ↗
You can add Facebook's pixel to your site in a few quick steps. Adding the universal pixel Click the [icon-panel-settings] icon in the Control Panel (far left panel) Click Site Settings Click Third Party Code Copy your Facebook Pixel Code into the Header Code field 100-1.png Adding "custom conversion" tracking onto individual pages Load the page where you want the pixel to load Scroll to the bottom of the page In the very bottom section, click the [icon-add-element] icon to add a new element to your page Select the HTML/JS Snippet element Click the [icon-element-settings] icon of the element to show the configuration in the left colum Paste your JS conversion code into the code box [publishing-page-changes-to-internet|Publish your page changes] Once you add your event code this page will fire the event (lead, conversion, subscriber, etc.) back to FB every time someone lands on this page. For this reason, you want to ensure that you're only using these custom conversion events on "Thank You" pages!
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